Thursday, February 27, 2014

CORONA TURNS PREMIUM IN BRAZIL

The Mexican beer Corona, common in their country of origin, arrived in Brazil in the second half as a premium product of AmBev. The category chosen is related to last year's results, when represented 7% of the company's sales, while the sales volume of common beers fell more than 4%. Currently are part also of the AmBev's Premium portfolio brands such as Budweiser and Stella Artois. (Reuters)
Giro News - 27/02/2014
Related products
News Item translated automatically
Click HERE to see original
Other news
DATAMARK LTDA. © Copyright 1998-2024 ®All rights reserved.Av. Brig. Faria Lima,1993 third floor 01452-001 São Paulo/SP