Monday, December 09, 2013

Adidas launches 2014 World Cup ball with high-tech party and Seedorf

Adidas presented on Tuesday the Brazilian, official ball of the 2014 FIFA World Cup, with a light show. The replacement of the Jabulani was released in a 3D projection of images on the walls of the Parque Lage in party in the South zone of Rio de Janeiro. Light cannons were all models released since the 1970 World Cup until the current.
The ball has curvy shapes in colors of green, Orange and blue, inspired on the tape do Senhor do Bonfim and symbolize the ' passion and joy of Brazilian football ', according to the German company. The product, which had already leaked on blogs on the internet, was introduced by former Cafu, Captain of the Brazilian national team at its half Seedorf, of Botafogo, and by striker Rene, of Flamengo.
The Brazilian was tested during two and a half years for 600 players from 30 teams from ten countries in the world. According to Adidas, the ball was put in the world's most experienced before a launch. She has the same structure of Tango 12, used in the Euro 2012, and Cafusa, ball of this year's Confederations Cup. The starting price is $ 399.
Players sponsored by the German company as boats and Zé Roberto, of Grêmio, Joshua, Victor and Leonardo Silva of Atletico-MG also attended the launch as guests. The Dutchman Seedorf, who had quick appearance in the event and did not grant press conference, unlike Jayson and Cafu, said the presence of the crowd can be the differentiator for the Brazilian team in the 2014 World Cup.
"Brazil has this special thing, that energy that was shown in the Confederations Cup. The whole Brazil is believing, giving energy to the selection. This will be the differentiator for the Brazilian national team, which, of course, has a lot of talent on the field. But this differential will help a lot. "
The Brazilian name was chosen in popular vote held via internet and won with 77.8%, an advantage in relation to other names, Bossa Nova and Carnival. She will roll for the first time on June 12, at the opening of the World Cup, in Rick day.
CLICK AND SEE THE BALLS USED IN WORLD CUPS
The ball will be the replacement of the Jabulani, which was used during the World Cup of South Africa, in 2010. The controversy around her was too large to be considered too light and disrupt the work of goalkeepers. Adidas is the company that makes the balls for the World Cup since 1970, in Mexico.
Campaign with babies
Adidas will also make a campaign with babies to publicize the Brazuca. All born this Tuesday may receive a ball. To be awarded the present, parents, friends or guardians must forward, on 6 and 7 of 10 at 6:0 pm, authorized stations.
They are in the cities of Belo Horizonte, Brasilia, Cuiaba, Curitiba, Fortaleza, Manaus, Natal, Porto Alegre, Recife, Rio de Janeiro, Salvador and São Paulo. It will require the presentation of a birth certificate and a copy to prove the birth in December 3, 2013.
Portal de noticias UOL - 03/12/2013
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