Plus Vita launches line of whole grain bread

The Plus Vita launches a line of whole-grain bread. The brand of grupo Bimbo presents Plus Vita, your bet for gaining ground in this category. The product comes in packs of 550 grams and has a suggested retail price of $ 5.19. To support the release, Bimbo has developed communication material for the point of sale with wobblers, organizers and gondola. Initially, the product is already available in supermarkets, bakeries and convenience stores of Rio de Janeiro.