Tuesday, November 05, 2013

'' Coffee to eat '' is released in version zero

SPA, Brazilian industry who invented the Coffee Coffee Beans line creates edible Zero with no added sugars, in the flavors of espresso, latte and cappuccino
Even to eat, now the coffee can respond to the traditional question: with sugar or SPLENDA? The SPA, which innovated the capixaba industry coffee segment in the world with the invention of the first café to eat, launches to the market the Coffee Beans line Zero, with no added sugar. And in the flavors of espresso, latte and cappuccino, all grain-shaped with 10 grams.
Packaging options also had adjustments based on experiences at the point of sale by the consumer. Coffee Beans Zero arrives in options: display box with 15 grains of 10 grams each, 80-gram bags with 8 grains of 10 grams and assorted box of 90 grams with 9 grains of 10 grams each, being three of each flavor. "We did some layout changes; with a clearer language about what is the product-coffee to eat-for easy identification on retail shelves; more structured packing with every grain individually packed in the bag not to run the risk of melting or damage to the product, among other details perceived by the fond of our grains, "says D..
The café to eat is produced in Vila Velha, Espírito Santo, from processing 100% Premium Arabica coffee. Since the launch, the coffee lines to eat are available in more than 500 points of sale by the South and Southeast of the country, in places like Sugarloaf, Zaffari, Empório Santa Luzia, childrens ', Octavio Café, Oba Network, SuperNosso, Zona Sul, Grocery, Perini, Extrabom, Carone Supermarket, Perim, among others.
Guia da Embalagem - 05/11/2013
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