Activia hits the shelves with metallic pot

The yogurt Activia, Danone, Announces News. Consumers will find brand on the shelves a product and completely new packaging, retaining its already known functional aspect, with the DanRegularis, which contributes to the balance of the intestinal flora. "Innovation is a registered trademark of Activia. This time, we invest in items that must provide a new experience from the moment of purchase to the consumer experience, "says Theo Loyal, marketing manager of Activia. The product must gain more prominence on shelves thanks to differentiated and visual new logo. In addition, the new packaging is the only on the market with the metallic pot.