In the midst of the machine war, Cielo reinforces physical network

Cielo, controlled by Bradesco and Banco do Brasil, inaugurates its fifth physical store tomorrow in a popular shopping mall in Osasco (SP). It was the second opening this year. The other units already existed and were repaginated. The goal of the number one of the machinery sector is to open six other stores by the end of 2020. Bet. The physical network has become an option of expansion and diversification amid the machine war. Still short, the channel is a bet of Cielo in its strategy to expand participation and defend its leadership of new entrants.