Arcor extends candy line options with flavor that mimics mousse

With diversified portfolio, the line of chocolates of Arcor is dessert option practice, now mixing the remarkable flavor of the lemon with the softness of white chocolate. The new Bon Bon Lemon Mousse arrives bringing greater diversity to the brand, which includes the flavors Brigadier, Kiss, peanut and Chocolate Mousse. Anderson Freire, marketing manager for chocolates, sweets and biscuits of Arcor, is precisely this variety the great differential of Bon Bon. "These are flavors that appeal to the palate of Brazilians and lemon mousse is no different, with the freshness of the lemon and the smooth texture of white chocolate, offering a unique combination within the category," says he.
For dessert, the launch practice explores the characteristic of a mousse and enshrines the novelty of Arcor as unique among the available options. Bon Bon Lemon Mousse can be given in points of sale (Pos) throughout the country, in unit packaging and also in 750 g packages, as well as the other flavors of the brand, says Freire.