Johnson's launches toothbrushes with theme of the 2014 FIFA World Cup

Johnson's launches a line of toothbrushes with the theme of the Fifa World Cup 2014. The Reach model Eco essentials, first with 40% of pre-consumer recycled material made of cord, have its packaging in the colors green and yellow soft and medium versions available. Already the children Reach Junior counts on the Essential pattern of Fuleco, official mascot of the event. The objective of the brand is making the routine of brushing more fun. The average value of the products is of R $ 1.90 and R $ 2.50 respectively and can be found in drugstores and supermarkets.