New paths move an increasingly global Chevrolet
7/31/2013 -
After thirteen years of was ' count on me ', came the turn of Chevrolet entering the generation ' Find New Roads '. Behind the fourth great cycle of brand identity in Brazil — the others were ' take action ' in the years 70 Chevrolet, and ' Walking in front, in the 90 — is a global strategy: put the Golden tie, the symbol of the group, the select hall of the ten largest on the globe. And this in a relatively short period: 10 years.
|
