Hypermarcas plan is to grow 2% to 3% above the average for the market until 2021
12/5/2017 -
The President Hypermarcas, Claudio Bergamo, began meeting with analysts and investors of the company stating that the current management of the company's objective is to seek growth.
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Focused in classes C and D, Hinode grows and it bothers the Giants Natura and...
11/28/2017 -
It was in places like Paraisópolis, in the southern area of São Paulo, the cosmetics brand Hinode undertook an impressive expansion of numbers: from 2014, amid the biggest economic crisis in the country, the company saw both your billing as the total of resellers up on home d and 1,400% – about 15 times.
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Crisis gives rise to new consumption habits among Brazilians
3/9/2017 -
In 2015 the crisis left the Brazilian fearful, in 2016 she scared once and seems to have brought new-and perhaps final-habits for the population. One of them is the Act of searching the best deals before purchase, as it reveals the 6th Edition of the global Total Retail study, organized by PwC. According to the survey, the national crop, 63% of respondents said search for the best prices at different retailers in order to save and 43% intend to maintain this new habit in a possible scenario of i
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Nivea brand company invests 300 million R$ in SP
2/10/2017 -
The German multinational Beiersdorf, owner of the Nivea brand, will invest 300 million R$ to extend your factory in Itatiba (Brazil). The unit has been in existence since 2003. The group does not reveal what will change in your production with the contribution, just that the extension of the plant should be fully functional by the end of 2019.
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Coty''s profit advances in Q4
2/10/2017 -
The Coty recorded adjusted net income of $223,300,000 between October and December 2016, a period that corresponds to the company''s fiscal second quarter, an increase of 45%.
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To overcome crisis, Avon modernizes his speech
10/18/2016 -
The adage says that won''t move on team that is winning and, for a long time, it was exactly what you did to Avon. Brand campaigns adopted a generic tone, but accurate: international celebrities (like Reese Witherspoon) or
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Beauty items for men grow 16% in five years
8/8/2016 -
Hygiene and beauty products for the male audience recorded growth of 16% over the past five years. Last year alone, the high was 2.4% according to Abihpec, an association that gathers the manufacturers of this sector.
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Sephora opens second store in Porto Alegre
8/8/2016 -
The Sephora, beauty products, opens on Friday (05) its second store in Porto Alegre (RS). The new operation is located in Shopping Iguatemi. In 2015, the French brand came to the State with a pop-store in Iguatemi and in May of that year opened its first store on the South Mall. The inauguration will be attended by the actor of Secondlife. In addition, the first 100 customers will be presented with a gift card in the amount of R$ 50.00 to spend on products on the opening day and on purchases ove
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Avon launches mascara in action with Easy Taxi
7/26/2016 -
Continuing to his new position, beauty that makes sense, the Avon performs this week, an action that will benefit consumers in the cab. Among the 28 days, 29 and 30 July, the brand, in partnership with Easy Taxi, who can call a vehicle by the application with a mascara Big & Black-Sets the action marks just the product launch in Brazil.
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OX launches promotion "Beauty in motion"
7/25/2016 -
Hair care brand will be giving away gift certificates purchase cards and two cars between 01 August and 30 September OX consumers will gain one more reason to purchase the products of the brand, in addition to the already known benefits for hair: Beauty in motion promotion that will give away worth buying in the amount of 2,000 R$ .00 and two cars from one of the most desirable models of the moment : Mini Cooper.
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Aesthetic clinic, laundry and other industries increase earnings in winter
7/6/2016 -
Common sense makes you think in winter the small and medium-sized companies that offer options to somehow keep warm wins more. But not only are they. Experts indicate that other products or services they need cold temperatures to have more searches.
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65.7% of Brazilians say that taking care of beauty is necessity and luxury not
6/27/2016 -
Six out of ten (62.7%), Brazilians consider themselves people vain and concerned with their appearance and 65.7% agree with the idea that take care of beauty is not luxury, but a necessity. Another number that reinforces the concern of the Brazilian self-image is that almost half of respondents (49.4%) believes that spending money to improve the physical appearance is an investment worth, to provide sense of happiness and satisfaction.
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