News by Product (Sweetened powder drinks)
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J. M enters the market of soda powder with the brand Sun

12/11/2017 - The j. M, food manufacturer owner Dona Benta marks, Sun and Petybon products, will compete in the Brazilian market of soft drinks in powder, with the Sun brand. The new product line reaches the whole country retail this month.

Lowçucar's News

9/18/2017 - The Lowçucar, Lightsweet, retail tag shows the new packaging of Mousses Zero sugars and launches this month the Strawberry flavor.

AmBev quit to build factory in Rio de Janeiro

4/17/2017 - The Ambev brewery gave up building a factory of bottles and aluminum cans in Santa Cruz, in Rio de Janeiro. Obstacles to granting tax breaks for the project were instrumental in the company''s decision.

The International Council of beverage Associations respond to newspaper artic...

3/9/2017 - The International Council of Beverages associations (ICBA) released the following positioning in response to the Health Affairs article about the impact of the taxes applied on sugary drinks in Mexico *:

Grow sales of coconut water and tea

10/19/2016 - The coconut water and bottled teas ready are the only categories of non-alcoholic beverages that grow in sales this year, according to data from the Nielsen consulting. In January to August, sales of coconut water advanced 5.3% in volume compared with the same period in 2015. Sales of teas ready increased 0.9% in the same range. The soft drinks market as a whole shrank 7.2 percent.

New Fresh Stir powdered beverage market

8/1/2016 - The Brazil Mondelez, owner of the brand Fresh, relaunches the refreshment powder that now will make 1 Liter and will be sweetened. The news comes to improve the cost-benefit of the shopper, with attractive price, great variety of flavors and a formulation that approximates the real taste of fruit.

In the category without alcohol, the expansion is in coconut water, tea and m...

7/11/2016 - A study by the consultancy Nielsen indicates that, from 2015, the categories of mineral water, coconut water and tea ready to drink are the only non-alcoholic drinks that are still growing in the country.

As the crisis has boosted Tang and powdered drinks from Mondelez

5/24/2016 - Sao Paulo-the crisis, more people have come to have lunch at home and go out to dinner. For Mondelez, this can be an opportunity to increase the consumption of their drinks in powder, segment which grew 4.7% in the company in the last year.

Sales of powdered juice help General Brands

9/28/2015 - General Brands focus on increased demand for powdered juices to increase earnings this year. The expectation of the manufacturer's record high of 20% in volume and revenue before 2014

Amid the crisis, powdered juice is on the rise

8/21/2015 - The largest manufacturers of powdered juice segment-Mondelez International, Ajinomoto and General Brands-reported double-digit growth in sales of its brands in the first months of the year, thanks to a combination of price per litre lower than other beverages and the extension of the offer of flavors.

Mondelez accelerates pace of releases

7/20/2015 - The Mondelez, manufacturer of chocolates, Club Social crackers, Bis gum Trident and powdered juice Tang, is doubling the number of releases this year to recover its double-digit expansion rate. Will be 12, and half of that is already on the market. Cyro Gako, President of the company in Brazil for seven months, is in a hurry.

Ajinomoto Expands line of MID ® Soda

6/15/2015 - To strengthen the portfolio of powdered Soda MID ®, Ajinomoto has two major releases in 2015, plus a new product concept.

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