News by Product (Heavy duty detergents)
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OMO produces packaging with plastic collected on Brazilian beaches

8/1/2018 - OMO launches the first packaging produced with plastic collected in the Brazilian coast. The Special Edition of liquid soap celebrates an important step of the brand that, from this year, will include recycled material in every bottle of laundry Omo Multi-action, significantly reducing the consumption of this component in the Virgin version.

Heated economy will stimulate sales of limpez products

4/9/2018 - The cleaning products industry is optimistic for 2018. Faced with the prospect of resumption of the economy, companies are betting that consumers are more willing to experiment and invest in products that focus on practicality and cost-benefit.

See Disinfectant hits the market

12/5/2017 - The brand of cleaning products See, Reckitt Benckiser, extends your portfolio with the See Disinfectant. The product is available in three versions: pine (480 ml and 980ml), lemon (480 ml) and Lavender (480 ml).

Minerva says that you will be able to export beef to the United States from P...

10/17/2017 - The Minerva reported to the market on Monday, 16, who was allowed to export beef to the United States from Paraguay.

Super Globe Predicts 20 New SKUs and double Billing

10/9/2017 - The Super Globe, Chemical cleaning products company, closed the investment cycle of 2017, that kicked the R $16 million figures.

Reckitt bet in intelligent products and focuses on innovation

8/17/2017 - Reckitt Benckiser, the British manufacturer of cleaning products, health and personal, is betting on consumer products connected as part of an effort to show investors that an innovative approach could still boost growth.

Reckitt Benckiser Sells Food Unit to the McCormick

7/21/2017 - Reckitt Benckiser, owner of the French''s mustard and pepper sauce Frank''s RedHot, your food unit sold in North America for the American McCormick for $ $4.2 billion.

CADE approves unrestricted purchase of subsidiaries of JBS Argentina, Paragua...

7/11/2017 - SAO PAULO-the supervision of the Administrative Council for economic Defense (Cade) approved, without restrictions, the acquisition of the operations of JBS Argentina, Paraguay and Uruguay on the Minerva, second order published in the Official Gazette on Monday.

Santa Clara Expands line of Disinfectant

7/10/2017 - The Santa Clara, brand of cleaning products, extends your line with the disinfectant 2 litre versions with eucalyptus Floral fragrances, lavender, pine and Herbal and size 5 litres in Eucalyptus, lavender and Floral essences.

Minerva will reopen fridge in MT

6/14/2017 - The information of the brothers Wesley and Joesley Batista-JBS/Friboi owners – controlled by holding company J&F, are leading the Group''s main competitors in Brazil to consider the reopening of units in the Midwest, especially in Mato Grosso, where the largest slaughter of cattle in the country. The associated press found that the Minerva, Brazil''s third-largest refrigerator, will reactivate the unit of Mirassol D''oeste, in MT, which was standing from 2015. Marfrig, according to sources, also

Minerva reopens fridge in MT to gain ground amid the crisis of the JBS

6/13/2017 - The information of the brothers Wesley and Joesley Batista-JBS/Friboi owners – controlled by holding company J&F, are leading the Group''s main competitors in Brazil to consider the reopening of units in the Midwest, especially in Mato Grosso, where the largest slaughter of cattle in the country. The State found that the Minerva, Brazil''s third-largest refrigerator, will reactivate the unit of Mirassol D''oeste, in MT, which was standing from 2015. Marfrig, according to sources, also studying s

Giga Attacked Opens your sixth unit in SP

3/16/2017 - The MGB Group launched today (15) the sixth Giga store Wholesale in the State of São Paulo located in Barra Funda, West of the capital. The new unit expects to receive 2,500 customers per day and has over 7 million items in fresh produce, products to the basket, grocery, frozen foods, meats, breads, Bazaar and cleaning products. "Families are resorting to wholesale purchases aimed at quantity vs. price. We can attribute this behavior to a new trend and opportunity to our network that sells to th

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