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Diageo expands distribution and sophisticated cachaça Ypióca group
10/5/2015 -
British Diageo, the world's largest manufacturer of distilled and dona Ypióca Group brand, will increase the distribution of its flagship brand of cachaça, as a way to increase sales amid a backdrop of retraction of consumption of the drink. The company has developed lines of high added value, taking advantage of the demand still heated by premium categories.
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100% Brazilian beverage, cachaça wants to win the world
8/18/2015 -
Pinga, caninha, booze, just so damn pure white evil. The names for the main Brazilian drink are in the hundreds, but is in the knowledge and, more than that, the most famous of them official recognition, the cachaça bet to finally win the world.
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Cachaçaria Old Alembic launches exclusive drink with limited edition
4/14/2015 -
With over 100 years of tradition in the production of cachaça in Rio Grande do Sul, among them the Old cachaças Alembic and the locomotive, the Cachaçaria Old Still announces the launch of another new drink in the domestic market, the Extra Premium Cachaça Scenario.
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CACHAÇA THE ANDANTE INVOICE TWICE AFTER PROCESS
10/20/2014 -
After losing to process the Johnnie Walker brand in May this year, when he changed his name to "John Andante" for "Andante", cachaça mining reported that its sales increased by 130%. The amount of bottles sold went from 5,772 to 13,295.
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ECONOMIC SCENARIO WORRIES PIRASSUNUNGA
10/7/2014 -
The beverage industry expect to wrap up with a 2014 growth of 5 to 10% higher compared to last year, said Carolina de Tommaso, Director of marketing at Pirassununga, exclusively to Spin News Portal. The expectation is related to the positioning of the company. "By working with products of low cost and good quality, which tend not to suffer or impact or to grow in scenarios like this, since the consumer is more worried about their spending, sales remain stable.", explains Carolina.
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Mojito and Cuba Libre ready to drink
8/18/2014 -
Two of the world's best-known tropical drinks are now available in version ready for consumption. Among the different options and suitable for the summer, is the 88 line Mix, consisting of Cuba Libre and Mojito, both produced from da cachaça 88, of CRS Brands, one of the largest Brazilian beverage manufacturers.
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CRS Brands introduces line of drinks Ready Mix 88
8/15/2014 -
The CRS Brands Launches line of ready-to-eat 88 Mix drinks, composed of Cuba Libre and Mojito, both produced from da cachaça 88.
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CIA MÜLLER PRESENTS NEW DESIGN DA CACHAÇA 51 GOLD
8/14/2014 -
Faithful participant of the event, the CLA Müller de Bebidas, considered the largest and most important producer of rum in the country and the world, was present again in 2014 – Curitiba ABAD 34th Annual Convention of the Wholesaler Distributor, between 4 to 7 August. The company introduced the new packaging design da Cachaça 51 and also the latest from the line, in particular, the 51 gold. Cachaça 51, leading brand in the Brazilian market present in more than 50 countries, and all other product
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With gold flakes and refined bottle rum mira demanding customers
7/25/2014 -
The Middas, premium cachaça plus edible gold flakes 23 carats, is the novelty of the Golden Days. The special ingredient can be seen through the packaging, a glass bottle of high transparency provided by Premier Pack.
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Salinas group invests in World Cup
6/17/2014 -
Different sectors of Brazil are preparing to receive the largest Football League in the world, the World Cup, which will move all over the country.
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Brands of cachaça miram tourists on copa
6/16/2014 -
The manufacturers have promoted marketing actions to leverage the international projection of the drink, whose exports account for only 1% of the volume produced. The Pernambuco Pitú invested r $ 1 million to inaugurate a museum about the history of cachaça in Vitória de Santo Antão (PE), in addition to promoting wine tasting drinks in stores of Rio and São Paulo. The company Mullër, owner of the cachaça 51, launched a packing and reinforced the distribution in cities-world venues. Already the C
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Cachaça 51 renews its packaging
6/2/2014 -
The absolute leader, holds 1/3 sales in the Brazilian market, has begun distributing its new packaging.
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