Wine Sales Grow 18.5% in 2018

The marketing of wines grew 18.5 percent in the first four months of 2018 compared to the same period last year. The statement is the Brazilian Wine Institute (Ibravin), which indicated still 44% advance in exports of drink and the projection to end the year with an increase above 30%. According to international studies, Brazil will be the fifth largest buyer of wine in the world in 2030. According to Ibravin, the Brazilian wine already has 62% market share and the goal for the second half is to invest in promotional strategies to expand that margin.