Sales of the Rio de Janeiro trade should grow 3% to 5% on the day, according to a study from the Center for the study of the Club of Directors Retailers do Rio de Janeiro (CDLRio).
According to the survey, 71% of entrepreneurs estimate up to the 5% improvement compared to the same period in 2016. The date, which is the second strongest for retailers after Christmas, will be a good thermometer to predict the outcome of sales in the second half.
"We must not forget that last year all holidays had negative results. But, despite this scenario, marketers created a series of stimuli to try to increase sales ", the President of CDLRio, Aldo Gonçalves, who remembered even the crisis in public security that Rio faces.
DCI - 25/04/2018
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