Black Friday raises visitor flow in shopping malls of Brazil in November, says Abrasce

SAO PAULO (Reuters)-the flow of visitors in shopping centers of Brazil in November rose 1,39% over a year ago and 2,94% before October, boosted by promotions from stores for Black Friday, reported on Thursday the Association Brazilian Shopping Centers (Abrasce). The survey, done in partnership with FX Retail Analytics, showed that the month-to-month increase was driven mainly by the Southeast (+ 3,37%) and South (+ 3,3%). Between 23 and 25 November, Black Friday period, the flow of visitors was 79% higher in comparison with the last weekend of October. In comparison with the same date in 2017, there was growth of 4,5%. " The expectation is 2018 with a high closing on all indicators, including an increase in turnover of 6% before 2017, a number that must be consolidated, especially with the proximity of one of the most important dates of retailing, "said the President of Abrasce , Glauco Humai, in reference to the holidays.