Nautical market starts resumed in the country after two disappointing years

The nautical market initiates a proceeding resumed after two years of stagnation. As manufacturers, the improvement of business brings a perspective of growth above 10 percent for this year. "We believe that the moment is recovery, with the Country taking a new direction. Back to 2015, numbers after 2016 and 2017. It's an evolution, "says the owner of the master Boats, José Eduardo Cury. The company was one of the participants of the São Paulo Boat Show, nautical Salon that occurred in early October. The fair generated some R $155 million in sales. "The fact that our segment is essential, we suffer with the economy. This year, we're already producing in normal rhythm and the Boat Show had demand and higher than expected business, "says Cury. BOATS nautical market starts resumed in the country after two disappointing years Shipyards assess business generation returned to the 2015 levels and growth above 10% design in 2018, despite the concern with the appreciation of the dollar on production costs Luxury Azimut yacht: company has the perspective of growing up 10% year on year until 2021 luxury yacht Azimut: company has perspective to grow over 10% year on year until 2021 photo: RICARDO CASSANIGA ACIONI CASARIN • SÃO PAULO Published in 09/10/18 at 05:00 m nautical ercado starts a process of resumed after two years of stagnation. As manufacturers, the improvement of business brings a perspective of growth above 10 percent for this year. "We believe that the moment is recovery, with the Country taking a new direction. Back to 2015, numbers after 2016 and 2017. It's an evolution, "says the owner of the master Boats, José Eduardo Cury. The company was one of the participants of the São Paulo Boat Show, nautical Salon that occurred in early October. The fair generated some R $155 million in sales. "The fact that our segment is essential, we suffer with the economy. This year, we're already producing in normal rhythm and the Boat Show had demand and higher than expected business, "says Cury. The CEO of Intermarine, Roberta Ramalho, the performance at the fair is a good bellwether for 2019. "Exceeded our expectations, everything we prepared for the next year was consolidated at the fair." She tells that the company grew even in the crisis, specializing in large boats. "Vessels Are over 42 feet [about 12 metres]. Also we focus on development and innovation. Our turnover grew by 62% between 2016 and 2018 and we hope 59% in 2019. " Roberta also points as an encouraging sign the demand for smaller boats. "We were able to observe a new public coming to the market and smaller yards are returning to sell." The CEO of Azimut, Davide Breviglieri, says the company also bet on vessels of larger size. "In our perception, the segment of smaller boats, 30 to 40 feet, suffered some retractions. So our choice was to stay above that level. " The Executive declares that the company predicts positive results in your business plan of 2018 to 2021. "Let's grow up 10% year on year. We will maintain this trend of larger boats and higher added value. " The commercial Director of Sedna, Marçal Malik, says 2018 was within expectations until the Boat Show. "With the fair, overcome the expected. If the elections had been before, it would have been better. " He projected growth of 5% compared to 2017 and explains that the biggest demand comes from the yachting segment. "About 90% of sales. We also work with the fishing line and sport ". On the other hand, the marketing manager for Triton, Allan Cechelero, still sees the market on hold. "This year is still truncated. There's pent-up demand, many want, but are holding to invest, not an item. " He assesses that there is a movement for change, but still slow. "We hope improves next year, depending on the economy." Breviglieri Exchange account that the fragility of real inhibited imports in the sector. "Strengthened our idea of producing in Brazil. The exchange rate has an impact on production, we try to keep a natural hedge on the balance between export and import ", explains the Executive. Cury ranks as serious the impact of the appreciation of the dollar in the market. "The gel and resin used in producing commodities. Most of the engines is also imported. " He reveals that the company could hold prices depending on the stock. "These are boats that were manufactured before that abrupt movement. Overall, the sector held price for the Boat Show, but soon will be required to make the transfer. " Malik admits that the devaluation has affected the margin of Sedna. "Between 80% to 90% of that is used in manufacturing is imported, reduced our margin. We haven't been able to pass, but we have to do. " He points out that the company is preparing to export. "We sell very well for the domestic market, but our production still cannot meet the demand. Next year we will have conditions. " The company invested in a new industrial plant in Itajaí (SC) to expand your production. "We will increase from 250 to 400 employees."