Ecommerce sales should advance on Black Friday about a year before, says Abcomm

SAO PAULO (Reuters)-the billing with online sales on Black Friday this year should grow about 2017, said on Thursday the President of the Brazilian Association of Commerce (Abcomm), Mauricio Salvador. "We're still working on the numbers, but will grow, because the Black Friday has gained a lot of strength and became the most important date for retail (after Christmas)," said Reuters during the Rakuten Expo in São Paulo. According to him, the Abcomm should disclose the estimates in the middle of this month. On Monday, the Ebit | Nielsen released expectation of 15% growth in ecommerce billing during Black Friday, to 2.43 billion reais. But, in the evaluation of Salvador, is likely the result of the sector is larger than the designed by Ebit | Nielsen. "I think that's particularly low Ebit number ... they don't measure the marketplace in that account," said the President of Abcomm. For children's day, the Association provides for high 4% in sales of e-commerce, for 2.1 billion reais. "It's a low growth because average ticket has been dropping year after year on children's day," commented. Asked about the expectations for the new Government Abcomm, he said that the entity has drafted a Bill to unlock the omnichannel in Brazil and intends to present it to who is elected. "Has several tax and labor issues that hinder omnichannel in the country," he said, without signaling preferences among the candidates for the elections.