Monday, February 20, 2017

Nestle wants to grow from 2% to 4% in Brazil in 2017

Nestle reported that expects an organic growth (excluding currency effects, acquisitions and disposals) of 2% to 4% in Brazil sales this year, in line with the prospects of overall performance in 2017.
In the year 2016, the company reported "high single digit" organic growth in Brazil, driven by the price increase in the first half, following the depreciation of the real. Nestle also reported that the lines of Nescafé Dolce Gusto and KitKat showed double-digit growth in sales.
The company informed even if your growth in the country was due in part to new lines, such as cereals Mucilon Iron Plus, Zero Lactose Powder Molico, chocolate milk Ready Zero Lactose, Nesfit ready to drink, Baton with Strawberry filling, chocolate milk 3.0 (with 33% less sugar and more fiber) and Gentle Nest Dairy.
In a recent interview to the value, the Executive vice President of Nestlé in the Americas, Laurent Freixe, said he sees some signs of recovery on the Brazilian market. The company reported that it intends to invest more in Montes Claros (MG), in the second stage of unity of Nescafé Dolce Gusto. In 2016, investment in Brazil amounted to 400 million R$. Nestlé also inaugurated in January an animal feed factory, with an investment of 270 million R$.
Supermercado Moderno - 17/02/2017
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