Hering starts selling shoes in stores

Hering also stores will sell shoes. The offer starts at a few selected points of sale and is the result of a partnership with the German network Birkenstock. The agreement between the marks should be announced on Tuesday, day 17. The introduction of footwear in the product portfolio is a step that has already been given by other large retail networks of clothing, like Renner, C&A, Marisa and Riachuelo. Typically, the initiative serves to increase the productivity of shops, since generates incremental sales and footwear in general have high average price.