Walmart Strengthens Brand in new campaign

With the motto "Come", the new campaign reinforces the unique items from the network, the food monitoring programs and to guarantee savings in total consumer basket. For the line of unique items, the network prepares 800 product launches own brand this year, among them, the line of wines from different countries of the brand Grand Expedition. The new campaign Debuts today and includes films for TV, radio and newspaper ads, new signs in stores and differentiated actions in social media.