Friday, April 29, 2016

Kalvelage vodka is the first in the country to use Bag-In-Box packaging in Vodkas (distilled beverages)

Despite the name suggesting be a foreign beverage Kalvelage is a brand genuinely brazilian which produces unparalleled quality vodkas in Latin America. This leading position on the market comes won due to force four medals that the brand has won in international competitions.
To stand out in the market, the brothers Kalvelage, founders of the brand, just invest in Bag-In-Box packaging, used extensively abroad and a pioneer in Brazil in the spirits segment. The packaging is biodegradable and has a faucet (recyclable) coupled to facilitate handling. Available in 5 liter version for Vodka and Kalvelage Kalvelage Vibe and soon 3 liters of Kalvelage Vibe.
Among the advantages in the new packaging, the cost is reduced to 30%, and also in the conservation of the drink that has no changes after open.
"When we think about joining Bag-In-Box packaging, we assess first if the quality would be the same as the bottled drink. Demonstrated that, we bet on it because it is more economical, cause a smaller carbon footprint, be more secure (no glass) and provide greater ease in handling. Innovating and creating one more option for our consumers "include Marcos Kalvelage and Maurício Kalvelage, two of the creators of the brand.
The Vibe Kalvelage in Bag-In-Box packaging has an average cost to the final consumer, 175.00 5 liters and R$ for R$ to 3 litres 108.00.
Embalagem e Tecnologia News Item translated automatically
Click HERE to see original
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