Companies are betting the trend of blends in capsules

The change in consumer habits observed in recent years contributes to industry innovations from various sectors. The cloth strainer to sachets, the coffee market, which on Sunday Celebrates National Coffee day, highlights a world trend to offer the public options of mixtures, or blends, of coffee in capsules.
For the owner of the Café Central, Rodrigo Barrett, the option became a way to deliver on client's House a quality coffee. "Lovers of drink do not have the support of an establishment in the area to enjoy a product of properly. The capsules make space for variation and convenience offered to the consumer, "highlights the brand manager who will complete 100 years in 2016.
With production from six Brazilian regions, among them the Cerrado Mineiro and Alta Mogiana, the brand launched in last April, its first line of products in capsules, with average price of R $ 1.40 (dose) that can be found in the best restaurants, hotels and food service points in the country.
This is the Coffee Gourmet Centre; Astro Café; ASTRO and Astro Bourbon Eco Decaf with the compatible capsules espresso machines available on the market. "It's a premium product with differentiated production process. Now consumers can enjoy a good gourmet coffee ", highlights. The manager points out that this is a promising market: "out-of-home consumption continues to grow. The Brazilian began to enjoy good coffee with international travel conducted in recent times. Brazilian quality coffee out of the country ", he concludes.
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With farms in the city of Boulder, interior of São Paulo, Alta Mogiana region, Octavio Café also bet on option to offer customers the quality coffee.
"The Brazilian has the habit of drinking espresso. Every day people leave aside traditional coffee poured off and depart for the capsules ", says brand quality Coordinator, Tabatha Creazo.
The first flavor profiles were chosen from among the more than 20 items produced on farms of the brand.
The news highlights five versions, contemplating a fruity, balanced two and two intense, with inspiration in precious stones: Imperial Topaz, Ruby, Amethyst, Emerald and Sapphire. The price of the box with 10 capsules is $ 18 and can be found in the Café and boutique emporiums. "The capsule shows that has different coffees, with differentiated torras with an intensity greater", underlines the professional.