"Straightjacket" overrides label on bottle of wine "crazy"

The Spanish Winery Bodegas Canopy launched the white wine "Loco". To highlight the name of the wine, the label looks like a straitjacket. The "label" of cotton surrounds and protects the packaging and get basic information about the wine Grenache.
The bottles are packed in wooden boxes with inner lining padded "reminiscent of an asylum cell," according to Agency Lola Madrid, who developed the project. The issue of bottles is restricted: only 1003 units were produced.