Friday, August 02, 2013

New in packaging of juices from Jandaia

The first big change is that now all the packaging of juices from Jandaia have the QR-Code (English symbol for rapid response), which through a smarthphone and reading software takes the user to hot exclusive site with product and company information. In addition, they also bring the site addresses and social networks where the Jandaia is.
Releases: Tangerine Juices, now with the new packaging
The changes gave small touches of modernity and packaging were made differently in each product group. In the mixed juices there was no radical changes, after all the Jandaia wants the consumer to continue recognizing their products. The novelty is that now they bring the image of an Apple, after all these juices have won a Apple nectar, a delicious touch of fruit.
For the Director of relationship, of A +, advertising agency of Jandaia, the big news was the same for the line of juices enriched with Omega 3. "We can say that the major change happened in packaging products of Omega 3-enriched Nectar. The new packaging bring more colors, which bring the fruits, and Visual elements that resemble the texture of these NECTARS. We used elements that highlight the information that these juices are sources of vitamin C, contains DHA Omega 3 and have no preservatives ".
The change was made to keep the Jandaia always young. "We are a very traditional company, after all are 70 years old, however, we are contemporaries, we are in social networks, our products have QR-Code, so our packaging always win touches of modernity without losing its main features, after all they are the ones that make us be recognized by our faithful consumers on supermarket shelves," says Edward Fong, CEO of the company.
-See more at: http://www.guiadaembalagem.com.br/noticia_5958-novidade_nas_embalagens_dos_sucos_da_jandaia.htm#sthash.EHZiB8FU.dpuf
Guia da Embalagem - 02/08/2013
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