Coffee packing Bom Jesus honors Farroupilha week

Bom Jesus, coffee brand that was born in the Serra Gaucha and today belongs to the Melitta, presents to the market a limited edition packaging Gaucho commemorating the Farroupilha week, traditional event in the region celebrated in the month of September.
The packaging has a symbolic image of the leaders of the revolution on the front and a message to the people of the State of Rio Grande do Sul on the back. "Constantly carry out actions to be closer to our customers on a daily basis and in special moments, and, therefore, prepare for the commemorative packaging date to honor those who fought for their ideals and freedom during the Farroupilha Revolution in the 19th century," says Audrey Novi, product manager of Melitta.
The Special Edition of coffee is on sale exclusively at the supermarkets of Rio Grande do Sul, Brazil.