Tuesday, November 19, 2013

Gillette features blades of the Brazilian team

Gillette introduces a limited line of shaving appliances in homage to the Brazil national football team. The mark showed the products at an event in Miami, with the presence of his ambassadors Paulinho and Oscar. The athletes were the first to test the new versions of Fusion Proglide, Mach3 and Prestobarba 3, all bringing the colors of Beef Selection. To emphasize the concept of action, the company invited the artists graffiti artists Erica Mizutani and Wolf to draw the whole picture of the event. The limited edition products in homage to Brazilian team hits the shelves at the beginning of 2014 throughout the Brazil.
Mundo do Marketing - 18/11/2013
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