Intensity Highlight

The Pilão coffee brand has developed new packaging for its aluminum capsules.
With the same weights as previous versions, the products received a banner that highlights the information "aluminum capsule".
According to the manufacturer, the changes applied in the visual identity also facilitate the visualization of the intensity scale of its five blends: Traditional, Intense, Strong, Strong and Extraforte.
The new packaging will be sold, from this month, in supermarkets throughout the country and in e-commerce, and follow the same classification of intensity of roasted and ground coffee from Pilão.