Special cheese consumer spend 111%

Based on the study of customers '' shopping carts, Netpoints developed the technology of "Clubs" that serves as the basis for the implementation of specific actions in partner, according to the consumption profile of the customers.
On the information, the company indicates the importance of the use of data for retailers detect consumption habits and draw specific offers to promote the increase of revenues.
For example, the Netpoints found in your survey data that customers who buy special cheeses spend on average 111 percent more of those who do not consume. And the average ticket cart that has this food is 119% higher than what cart does not have.
The category of wines also brings good numbers. The study points out that who buys wine spend on average 102 percent more than those who do not purchase. And the average ticket of the cart that has the product of the category is 6% larger that you don''t have to drink.
Cheese with wine
When consumers buy wine and special cheeses spending goes up even more. The survey States that in this case, there is a higher average spending period (165%) and a higher average ticket, compared with those who do not belong to the wine club with special cheeses (106%).
It is worth mentioning that, customers who belong to the Club of wine, according to the study, buy more than the other consumer products filet mignon, minas, coffee/tea machine (capsules), nuts and nut butters.