POSITIVE INVESTS IN MOBILE PHONES CHEAPER

The company anticipates releasing smartphones with prices up to $ 600. The goal is to bypass the drop in PC market and diversify the revenue of the group, taking advantage of the growth in sales of mobile phones in the country, which this year should reach 64.9 million handsets, according to IDC consulting Brazil. In the first half of 2014, the Positive sold 165.8 million smartphones and 60 thousand features phones (no internet connection), and currently has 10 lines of smartphones. For the "new phase", the company Verticalized on June production of mobile phones at its plant in Curitiba, with a capacity to produce 80 million devices per month in three assembly lines.