Demand monitoring

Lojas Renner invests in artificial intelligence (AI) to predict product demands. In 2019, 8.5% of the pieces sold were distributed to stores according to technology projections.
According to the retailer, with the solution, additional sales of 12% of the items supplied by AI were recorded, with inventories 18% lower. From now on, Renner will apply the technology to predict the demand for articles with frequent variations in colors and models. With this, artificial intelligence should guide the distribution of 17% of the total assortment in 2020, with 5% in additional sales and 10% smaller inventories.
The tool must be replicated on the Ashua, Youcom and Camicado flags.