Flow in malls on Black Friday shoots 14%

The flow of people in shopping malls on Black Friday day soared 13.9% in 2019 compared to the same period last year, according to the Iflux index, which points to stronger retail expansion in the last quarter of the year. The indicator was developed by IBOPE Inteligência, from the information of Mais Fluxo and with the support of Tendências Consultoria. Worry. Growth represents a jump from previous years. In 2018, the movement of consumers in malls on that date had grown by 4.3%, and in 2017 6.5%, considering the same basis for comparison. This year, the increase was disseminated among brazilian regions, but the positive highlight was for São Paulo (16.5%).