Footwear producers expect improvement in demand and betting on franchises

With the prospect of increased demand on the domestic market and exports, shoe manufacturers are planning expansion of sales channels and the largest occupation of installed capacity. "We have the expectation to increase our revenues of 15% to 18% this year. This is due to the expansion of the number of franchised stores, increased exports and increased sales of accessories, "says founding partner of Usaflex, Juersi Lauck. He says that the projection is to raise the number of franchises from 176 to 225 in 2019. The Executive explains that there has been an improvement in sales at the end of 2018. "It's still not ideal. There's a lot of expectation with the new Government and maybe it will encourage consumption and reduce the fear of losing the job. " The Usaflex also invested in e-commerce. "We open this channel and we hope Bill R $6 million", the business manager Lauck of Klin, Octavian Facholi, believes that the end of the electoral period brought more security for investments. "The industry can move and organize to understand changing consumer behavior." The company, which specializes in children's footwear, predicts growth of 15% of revenues in 2019. Facholi highlights the need to align the performance of the retail industry. "There's no point in the productive sector planning and retailers don't get involved. The dynamics of the consumer is too intense, we have to renew every time. " The export manager of Via Uno, Luis Germann, says the company hopes to increase the production of 17500 for 20000 pairs per day in 2019. "We believe that our revenues can grow 30%, the same level as last year." It sorts this increase as aggressive. "This investment demand in the structure of the industrial park." Germann believes that the year will be resumed. "We feel more confident of the retailer and the consumer". The Democrat's business manager Footwear, Marcelo Paludetto, reveals that the company intends to grow around 10 percent this year. "This will occur by the consolidation of our urban line, which we launched in 2018 to rejuvenate our brand and broaden our target audience as well as expand the number of stores from 36 to 50." Paludetto assesses that there is optimism in the country, but still there is a need for a more concrete economic recovery. "Unemployment fell. We hope that this will change and the Brazilian income improve. " He says that the Democrat will invest in your unit in Santa Quitéria (EC). "Let's make a new distribution center and the renovation of our machines", details. The Director of the retail of Bibi, Andrea Kohlrausch, note an environment more stimulating by the franchisees. "After the election, we noticed an increase in demand. The mood is different, but many designs have yet to get out of the paper. " The company plans to increase the number of 110 to 130 stores and raise the production of 2 million to 2.4 million pairs of shoes in 2019. "There's room to work within our capacity and we will grow via retail." Exports the representative of Radames, Adriano Martins, says that the goal of the company is to grow 20% in 2019. "We invest in increased production and cutting costs." The company, which operates in 25 countries, expects the exchange stability encourages exports. "Isn't it interesting that the dollar falls too much, because we were very expensive. But we have to ensure our partners outside sales, "says. Note that the Facholi has in your reaching strategy Klin new markets this year. "Currently, we export to over 40 countries. We want to get close to 60 markets in 2019, "he says. "We're very strong in Latin America. We want to expand our presence in Asia, USA, Europe and the Middle East. " Lauck says that Usaflex intends to expand in 48% exports in 2019. "We have licensed stores in Israel and in Latin America. It's a great opportunity for growth. We expect foreign exchange stability and the real not cherish so much, to which export is encouraged. "