Domestic vodka Advances in the Premium segment

Aiming at a good time for the Super Premium segment, developed a product with Kalvelage standard in the production of the drink, vodka Kalvelage, marketed since 2013, already accounts for 800 points of sale. With two different products, the Kalvelage Vibe (Premium) and Kalvelage (Super Premium), the target for 2016 is to increase the points of sale and invest in new distributors and products. "Our price is competitive, because we''re not as susceptible to variations of the dollar and still use national raw materials. In addition, we have no direct national competitor, "celebrate entrepreneurs Mauricio and Marcos Kalvelage.