Derma bepantol tv debut

For the first time, the Derma Bepantol goes to TV to show its product line focused on hydration of the skin and hair. Entitled "Careful in every detail", the campaign includes a television movie opened and closed, in which he points out the attributes of the line, and the importance of taking care of every detail of the body. In addition, the brand still highlights its main component of the formula, the pró-vitaminaa B5. Created by the Agency j. Walter Thompson, the campaign will also feature developments in digital media, created by agency W3haus strategy.