Juice brand expands distribution and market conquest

With integral juices and smoothies made with 100% natural, unique technique that preserves taste and nutrients of fruits, the Blissimo come invading in the best sense, supermarket chains, convenience stores and restaurants across the country. Launched in 2015, with a proposal that combines the pleasure of eating the healthiness, the mark registered only in the month of March, 300% growth in sales to the final consumer in the auto service of the State of São Paulo, being responsible for strong development of chilled drinks category. And the Blissimoplanos of the company only advance: the products arrived in Rio Grande do Sul, Santa Catarina and Paraná.
The Blissimo is in the choice of ingredients and the preparation of the products. The company uses integral ingredients with cold pressed fruit and are prepared with a light pasteurization, which preserves the flavor and nutrient characteristics of each ingredient, without the need of using any kind of preservatives or added sugar. "We believe that being healthy is a must and consequence of the good food and beverage preparation. This is the concept that is reflected in each one of our products, "says Eduardo Malta, responsible for the company''s beverage unit.
Bottled in glass bottles of Owens Illinois, which enhance the sophistication and quality of the drinks, the Blissimo offers six varieties of flavors: Orange juices and Orange Rossa Naturale Naturale (first red orange of Brazil); and the Frutti smoothies Rossi with Banana, Orange Mango Banana, Avena Rossa and Latte di Cocco, and strawberry, Banana and Latte di Cocco-unique on the market made with light coconut milk.
With aggressive plans of distribution since its market entry, the Blissimo is already in large networks such as Pão de Açúcar, Extra, Carrefour, St Marche, Eataly, the South among others. In the South, his entry was by supermarkets and Walmart for the network group Muffato, Paraná. Esmoothies juices can also be purchased in e-commerce from Blissimo, with for greater São Paulo: loja.blissimo.it. The line of juices is sold in one-liter bottles and 300, since the line of smoothies, comes in 300 ml.