C&A Initiates actions to parents '' day

The C&A debuted a new advertising film, celebrating the connection between parents and children. Titled "Encounters", the film will be broadcast in open channels of all Brazil and on the internet in 2 minute versions and 60, 30 and 15 seconds. In addition to the campaign, the network will hold a unique action for parents '' day in the next few days, inviting its customers to conduct a virtual tour by the Morumbi Mall store by means of a specially developed application for action. In it, the client can walk virtually through the corridors of the store, click on the parts available and perform purchase online via the e-commerce site.