The brand of General Mills expands the portfolio and enters into the category of healthy snacks with the wholemeal biscuits, oatmeal and honey flavors, cocoa and oatmeal, berries and apples and cinnamon. In addition, relaunches its entire line, bringing new products and new packaging. Among the new features, the line of soy-based beverages comes with 70% reduction of sugar and natural products, now in box feature a line of ingredients and grains. To communicate the changes, the brand presents the concept of "Nutrition full of flavor".
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