Friday, May 30, 2014

Silhouete renews its product line

Silhouette, feminine hygiene brand renews its product line and introduces two new releases: intimate soaps, in Fresh and Floral flavors, and daily protector in version "with perfume". With the news, the mark strengthens its presence in the categories of tampons-that in 2013 moved nearly $ 2 billion — and intimate soaps – which moved more than $ 285 million last year and increased from 16.5% in value, (Nielsen data) – becoming an even more complete brand in feminine hygiene care.
The new intimate liquid soaps Silhouette Eve arrive at the market with Active Care technology, which links the protection of lactic acid to action moisturizing milk proteins and cotton, prolonging the sensation of freshness, comfort and well-being. In addition to maintaining the pH of the intimate balanced region, help prevent possible infections, and are gynecological tested and hypoallergenic. The product is available in Fresh and Floral fragrances in packing with 200 mL.
The protective line Silhouette diaries now has the version "with perfume". With smooth coverage and duct tape from end to end, the daily protectors allow women to have a pleasant feeling of cleanliness and freshness all day. Moreover, they are individually wrapped, which provides greater convenience, and are available in packages with 15, 40 and 60 units. A-line Silhouette also has the version "without perfume" of daily protectors.
Embanews - 29/05/2014
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