Tuesday, October 21, 2014

L'Occitane au Brésil launches products for washbasin of Mandacaru line

The L'occitane au Brésil, franco-Brazilian Group brand L'Occitane, extends the Mandacaru line and brings specific products for the bathroom. With decorative design and pump the liquid soap and lotion for body and Hands clean, moisturize and perfume with a delicate velvety floral fragrance.
The releases are part of one of the best-selling lines of brand, with items produced with extract of Mandacaru typical Brazilian Caatinga. Known as a true symbol of this Biome, this Cactus has high moisturizing power, thanks to its particular ability to capture and water retention, especially during periods of drought. So hydration is one of the main benefits of this line, which account, yet, with Cologne, deodorant body moisturizer and exfoliant, fragrant mist, cream-SOAP in bar and scrub, hand cream, besides articles for foot care, nails and cuticles.
The elements of the Mandacaru and Caatinga were depicted on the packaging of the products, created by Olivier Baussan, L'Occitane group Creative Director, in partnership with Manasseh Borges. The artist used local elements that extol the abundant nature and culture of the country through the traditional technique of woodcut, popularized in Brazil by cordel literature.
Embanews - 21/10/2014
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